Local Hipster Recognized for ‘Awesomeness’ by Peers

By Fred Furnace

Published June 5th, 2016

ALBANY – An Albany man is being honored by a leading hipster magazine for being one of the coolest millennials north of New York City.

Jake Herron, 27, received the “Awesomeness Recognition Award” from Upstate Hipster magazine, the region’s foremost authority on hipster culture. The publication reserves the honor only for “the hippest of hipsters” living in the region.

According to the magazine:

Herron lives in a tiny home – approximately 200 square feet in all – complete with a full kitchen, bathroom, garden-top roof, windmill, and solar panels. While he prefers to bicycle “everywhere he can,” he owns a tiny electric car bearing bumper stickers appropriate for his age and socio-economic status, including, “Stay Calm and Namaste On,” “Legalize Pot,” “26.2,” “I Heart My Rescue Dog,” and “Hug a Local Farmer.”

Though he has a good-paying full-time IT job, Herron co-owns a food truck specializing in non-GMO, fair trade, sustainably sourced, humanly raised, totally organic, locally grown, bacon-infused, gluten free gourmet tacos and waffles. He is also a huge fan of overly obscure craft beers, and hopes to someday realize his dream of opening an impossible-to-find pop-up micro-brew and gastro pub.

Herron live-streams much of his life on various social media accounts, but eschews “pedestrian” and “outdated” platforms such as email, Facebook, and Twitter. He “lives to crowdsource,” was an early user of Uber and Airbnb, and has a growing but respectable vinyl album collection. He also boasts an intentionally ironic-looking mustache and regularly dons a bowler hat.

"Mr. Herron checks virtually every hipster box there is to check," said Matthew Sharp, executive editor at Upstate Hipster. “He is truly the standard bearer for hipsters across our great state. He is just plain awesome."

Herron could not be reached for comment on the honor, as he is in the middle of a weeks-long destination birthday celebration, which is costing him and his hipster friends thousands of dollars each.


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